Listen now | After the adventures of last week, I started this writing adventure wanting to try to figure out what people were doing with LangChain and social media. People are both generating content for social media using LLMs and oddly enough repurposing content as well. We have to zoom out for just a second and consider the broader ecosystem of content. In the before-times, people who wanted to astroturf or content farm had some work to do within the content creation space. Now ChatGPT has opened the door and let the power of synthetic content creation loose. You can create personas and just have them generate endless streams of content. People can even download and run models trained for this purpose. It’s something I’m legitimately worried about for this next election cycle. Sometimes I wonder how much content within the modern social media spaces is created artificially. Measuring that is actually pretty difficult. It’s not like organically created content gets a special badge or recognition.